The calendar of events for March started with promotional and PR activities at Cineplexx Albania. Red Sparrow was the first movie in row to be launched on March 1st. The much expected movie in which the leading role was held by “The Hunger Games” Star Jennifer Lawrence, brought altogether the Espionage fans.
Premiere launch event powered by Absolut Vodka was held at the Cinema Hall. THG was proudly partnering with a premium local brand.

While the surrounding vibes were purely entertaining the key words used were #AbsolutVodkaShow.

The event was previously announced on Social Media with an advertising poster, published on Cineplexx’s official pages (Facebook & Instagram).

As soon as the event started, THG staff was ready to serve Long Drinks in Absolut Jars (using eco-friendly paper straws). Absolut PR Hostess handled giveaways as a little nice souvenir for the event. Event attenders’ interest for Long Drinks was impressing, and so was the attention towards Absolut Brand Ambassadors when preparing Vodka & Orange cocktails at the simulated “Cocktail Bar”. Cocktails’ taste and quality were highly appreciated from all!

Cineplexx’s DJ created a very special atmosphere with electronic sounds, while people were taking pictures at the backdrop banner designed appositely for the occasion; facing both “Red Sparrow” & “Absolut” logos.

The collaboration between THG and Cineplexx, resulted very successful and the same is pretended to achieve in the upcoming events.

#pernodricard #thg #absolut #absolutsequin #cineplexx